Weeklong show performances on the occasion of 25 years of BMW Austria and the launch of the new BMW Series 3. Amiel´s first experience with live performance. Concept, storyboard, stage design, executive creative direction for music and film production and directing by Amiel Pretsch.

BMW Joy of Austria | Visionality of Amiel Pretsch
BMW Joy of Austria | Visionality of Amiel Pretsch
BMW Joy of Austria | Visionality of Amiel Pretsch
BMW Joy of Austria | Visionality of Amiel Pretsch
BMW Joy of Austria | Visionality of Amiel Pretsch
BMW Joy of Austria | Visionality of Amiel Pretsch
BMW Joy of Austria | Visionality of Amiel Pretsch
BMW Joy of Austria | Visionality of Amiel Pretsch